Webinar: Why Now Is the Time to Change Your Pricing Strategy (and How to Do It)
SEptember 16, 2026 | 1pm ET
Your association is setting prices whether you have a pricing governance model in place or not. Without a proper governance model, you most likely aren’t setting prices to the fullest capacity that you can. Despite this, you don’t know where to begin – which products, what methods, who decides, or how often?
Join us for this methodical session on 5 steps to creating a Pricing and Value Governance Model that your association can use to streamline who makes decisions, what your processes are and how often you will review your pricing and value by product.
This webinar is approved for 1 CAE credit.
Learning Objectives:
- Analyze which components of a pricing and value strategy your organization is lacking
- Develop a plan of action to initiate a proper pricing and value strategy
- Execute an annual review for continuous improvement in value and pricing